April 2015

Most salespeople completely blow their first newbiz meeting – including you

You land a meeting with a prospect that you’ve been researching for quite some time.  Then you make the same mistake that most sales people make:  you book an hour-long meeting at her office. What’s wrong with that?  Plenty.  The chances of converting that meeting into a sale are quite slim at this point.  So […]

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Guest blog: Training vs. Learning: do you want to train? Or have someone learn?

Training successfully educates only those who are predisposed to the new material. Others may endeavor to learn during class but may not permanently adopt it. The problem isn’t the value of information or the eagerness of the learner: It’s a problem with both the training model itself and the way learners learn. It’s a systems/change

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