ScaleYOU Friday Video 6 – Simon Sinek: How Great Leaders Inspire Action – on TED

In this TED video Simon Sinek explains why people don’t buy what you do, they buy why you do it. Simon Sinek has a simple but powerful model for inspirational leadership all starting with a golden circle and the question “Why?”  His examples include Apple, Martin Luther King, and the Wright Brothers. Duration: 18:05 Click here…

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